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Council for Sports Ecosystem Promorion

July 22, 2024Press release

Council for Sports Ecosystem Promotion launches Social Committee and Management Support Committee

The Council for Sports Ecosystem Promotion has established a Social Committee and a Management Support Committee.

Tomoko Koda (Council Director and Managing Executive Officer, ASICS Corporation) has been appointed to chair the Social Committee and Seiya Oura (Council Director and Representative Director and President, PERSOL INNOVATION CO., LTD.) has been appointed to chair the Management Support Committee.


Today the Council completed all procedures necessary for release of the information contained in this document.

The Council's activities are based on its purpose, "Together with all stakeholders, we will accomplish the purpose of creating the future of sport." In order to accomplish this purpose, we have set forth the three missions of the clarification of rights, creation of social value, and digital transformation, and we will increase the value of sports by building a thoroughly transparent system for circulating funds and human resources.


Click here for details. ◆ Overview of the Social Committee
Purpose To engage in deliberations and study to promote use of sports by stakeholders, by establishing methods to visualize and evaluate the social value of sports.
Chairperson ・ Tomoko Koda (Council Director and Managing Executive Officer, ASICS Corporation)
Deputy chairpersons
(listed in alphabetic order)
・ Miki Kimura (Council Director and Senior Executive Officer and Vice President of Regional Creation Business / Vice President of Dream Business, Commerce & Marketing Company, Rakuten Group, Inc.)
・ Kuniyuki Makie (Council Director and Managing Executive Officer in Charge of Media Business, Nikkei Inc.)
Main agenda and research items etc. ・ Establishing methods to visualize and evaluate the social value of sports
・ Promoting sports and diversity
・ Clarifying the roles of sports in community creation
◆ Overview of the Management Support Committee
Purpose To engage in deliberations and study to strengthen human resources, organizations, and governance responsible for building and developing sports ecosystems, through interaction with various industries.
Chairperson ・ Seiya Oura (Council Director and Representative Director and President, PERSOL INNOVATION CO., LTD.)
Deputy chairpersons
(listed in alphabetic order)
・ Daisuke Ishizuka (Council Director and Representative Director, Sports Data Bank Co.,Ltd.)
Main agenda and research items etc. ・ Addressing shortages of management human resources and organizational and governance development at sports associations
・ Increasing numbers of private-sector human resources seeking sports-related careers and opportunities for their actual involvement in sports
・ Studying systems to realize solutions and practice in appropriate forms to contribute to the development of the sporting world through the above items
・ Ideal forms of regional relocation of club activities